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Selasa, 10 Februari 2009

Questionnaire Design

Dear respondent, I am DB4 student from ICI. We are doing research on Indomaret and Alfamart, in order to accomplish my part of assignment; I would really appreciate your time filling my questionnaire. The result of this study will be used for academic purposes only.

1. How often do you visit to one of the mini mart in a month?
a. 1-2 b. 3-4 c. more than 4

2. What kind of product that you usually purchase (you can tick more than 1)
a. Fruits b. Drinks c. Snacks d. Cigarettes e. Personal care f. Others, please specify______

3. Which mini mart is the nearest to your home?
a. Indomaret b. Alfamart

Please tick whichever appropriate according to your preference
1. Strongly agree 2. Agree 3. Disagree 4. Strongly disagree

Indomaret

4 I feel convenience when I shop in Indomaret 1 2 3 4

5 The staffs serve politely, ex: showing the item that you wish to purchase 1 2 3 4

6 The discounted price offer in the advertisement on personal care items will influence me to go to Indomaret 1 2 3 4

7 The discounted price offer in the advertisement on food and beverages items will influence me to go to Indomaret 1 2 3 4

8 I agree that the discounted price offer in the advertisement are the same with the price offered at the shelf 1 2 3 4

9 The member card offered will influence me to come again to indomaret 1 2 3 4

10 I prefer to go to Indomaret because the location are nearer than alfamart 1 2 3 4

11 I feel the product range can fulfil my daily needs 1 2 3 4

12 I think Indomaret need to open an additional branch 1 2 3 4

13 If on advertisement, Indomaret offer the cheaper price although Alfamart are nearer to your home area, I would rather go to:
a. Indomaret b. Alfamart

14 I prefer to go to Indomaret because the location are nearer to my home 1 2 3 4

15 Overall I feel satisfied with Indomaret 1 2 3 4

Alfamart

16 I feel convenience when I shop in Alfamart 1 2 3 4

17 The staffs serve politely, ex: showing the item that you wish to purchase 1 2 3 4

18 The discounted price offer in the advertisement on personal care items will influence me to go to Alfamart 1 2 3 4

19 The discounted price offer in the advertisement on food and beverages items will influence me to go to Alfamart 1 2 3 4

20 I agree that the discounted price offer in the advertisement are the same with the price offered at the shelf 1 2 3 4

21 The member card offered will influence me to come again to Alfamart 1 2 3 4

22 I prefer to go to Alfamart because the location are nearer than Indomaret 1 2 3 4

23 I feel the product range can fulfil my daily needs 1 2 3 4

24 I think Alfamart need to open an additional branch 1 2 3 4

25 If on advertisement, Alfamart offer the cheaper price although Indomaret are nearer to your home area, I would rather go to:
a. Indomaret b. Alfamart

26 I prefer to go to Alfamart because the location are nearer to my home 1 2 3 4

27 Overall I feel satisfied with Alfamart 1 2 3 4

28. How old are you
a. 16-19 b. 20-25 c. 25 above

29. What is you gender
a. Male b. Female

30. How much is your monthly allowance
a. 300,000 -500,000 b. 501,000-1,000,000 c. 1,001,000 above

31. Which university are you studying at?
a. Inti b. UPH

Thank you. =)

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